{"product_id":"primo-grande-string-carpet","title":"Primo Grande String Carpet","description":"\u003cp\u003eThe Primo Grande String carpet delivers a clean and contemporary look with its soft neutral tone and extra heavyweight twist pile construction. Its versatile shade blends effortlessly with a wide range of interiors, offering a refined and modern finish for both residential and commercial spaces.\u003c\/p\u003e\n\n\u003cp\u003ePart of the Primo Grande range, this carpet is manufactured in the UK from 100% Excellon Polypropylene. Designed for demanding environments, it is highly stain resistant and fully bleach cleanable, making maintenance simple and effective. Suitable for extra heavy domestic use and medium contract settings, it combines exceptional durability with comfort thanks to its soft fleece backing.\u003c\/p\u003e\n\n\u003ch2\u003eKey Features of Primo Grande Carpet\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% Excellon Polypropylene for durability and easy care\u003c\/li\u003e\n\u003cli\u003eExtra heavyweight twist pile for enhanced performance\u003c\/li\u003e\n\u003cli\u003eBleach cleanable fibres for effortless stain removal\u003c\/li\u003e\n\u003cli\u003eSuitable for extra heavy domestic and medium contract use\u003c\/li\u003e\n\u003cli\u003eSoft fleece backing for added comfort and insulation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eMaterials and Build Quality\u003c\/h2\u003e\n\u003cp\u003eThe Primo Grande String carpet is crafted using high-quality polypropylene fibres engineered to withstand heavy wear. Its extra heavyweight twist pile construction helps conceal dirt and resist flattening, ensuring the carpet maintains a smart and well-kept appearance even in high-traffic areas.\u003c\/p\u003e\n\n\u003cp\u003eThe fleece backing adds a cushioned feel underfoot while also supporting the carpet’s durability and improving insulation. Backed by a 10-year stain and wear warranty, this carpet offers long-lasting performance with minimal upkeep.\u003c\/p\u003e\n\n\u003ch2\u003eIdeal Use and Placement\u003c\/h2\u003e\n\u003cp\u003eThis carpet is ideal for living rooms, hallways, stairs, offices and other high-traffic areas where durability and easy maintenance are essential. It performs exceptionally well in busy homes and medium contract environments.\u003c\/p\u003e\n\n\u003cp\u003eThe String shade offers a subtle and adaptable finish that complements neutral colour schemes, modern décor and a wide range of interior styles, helping to create a clean and cohesive look.\u003c\/p\u003e\n\n\u003ch2\u003eTechnical Specifications\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eMaterial: 100% Excellon Polypropylene\u003c\/li\u003e\n\u003cli\u003eConstruction: Extra heavyweight twist pile\u003c\/li\u003e\n\u003cli\u003eWear Warranty: 10 Years\u003c\/li\u003e\n\u003cli\u003eStain Resistance: Bleach cleanable\u003c\/li\u003e\n\u003cli\u003eSuitability: Extra Heavy Domestic \/ Medium Contract\u003c\/li\u003e\n\u003cli\u003eBacking: Fleece\u003c\/li\u003e\n\u003cli\u003eColours: 16 modern shades (plain and heather mix)\u003c\/li\u003e\n\u003cli\u003eMade in: UK\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAvailable Widths\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e4 metres\u003c\/li\u003e\n\u003cli\u003e5 metres\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\n\u003cp\u003eThe Primo Grande String carpet combines superior durability with a clean, contemporary aesthetic. Its easy-clean fibres, dense construction and supportive backing make it a dependable flooring solution for high-traffic environments.\u003c\/p\u003e\n\n\u003cp\u003eChoose this carpet for a low-maintenance, long-lasting option that delivers comfort, resilience and a stylish finish for both home and commercial spaces.\u003c\/p\u003e\n\u003c!-- hcd-uk-para --\u003e\u003cp\u003eAvailable for delivery to Northern Ireland and the Republic of Ireland. Free delivery on orders over £899 \/ €899 — see our \u003ca href=\"\/en-ie\/policies\/shipping-policy\"\u003eshipping policy\u003c\/a\u003e for full details. Fast dispatch and easy returns available. Shop now at Home Centre Direct.\u003c\/p\u003e\u003c!-- \/hcd-uk-para --\u003e","brand":"Cormar-Carpets","offers":[{"title":"Default Title","offer_id":48901191729381,"sku":"108-382197","price":30.84,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2485\/6752\/files\/c-inetpub-wwwroot-cormar-carpets-b2c-cms-cormarcarpetsb2c-v8-images-import-image_61294a1c-6e12-4582-a3c2-bad46a2e4f50.jpg?v=1778383382","url":"https:\/\/homecentredirect.co.uk\/en-ie\/products\/primo-grande-string-carpet","provider":"Home Centre Direct","version":"1.0","type":"link"}